We have been lucky enough to book and welcome Paul Ince of Like Mind Media to present our latest seminar – How to tell stories about your business using social media. With so much information available to them, customers are already 70% of the way through the buying journey before they even reach out to a business that can provide a product or service. And with so much choice, your customers are considering not just WHAT to buy but from WHOM? How do you ensure that your business is the one they choose? During the session Paul will show us:
- Why customers are looking at how a business operates, what their ethics are and whether they want to be associated with them.
- Why price isn’t the only decision.
- How social media provides an avenue for you to convey your best business self and give customers the confidence they’re looking for.
- The specific features available in social media that allows you to tell your story.
- How to tell your story that connects with the customer.
- Hints and tips to get it right and things to avoid!
We do hope you’re able to join us and look forward to hearing from you. Please register your interest at: http://www.mansfield.gov.uk/local-business/new-enterprise-programme-1